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Digitization, Project Management Frank P. Neuhaus Digitization, Project Management Frank P. Neuhaus

The digital strategy - how to define it?

Since 2016, the share of industrial automation technology and digitization in our reorganization and transformation projects has increased constantly as key elements. Especially the project work with Brazilian startups then additionally sharpened the knowledge of digitalization and solidly opened the view for the B2C sector.

What was and is more and more our core assumption, our guiding principle? No consumer is or will be 100% online. And no consumer will be 100% offline anymore. We need to be where the customer explicitly wants to shop. We believe that the multi-channel market is the best focus for our customers' business model.

It is about making the hidden necessities and wishes of our client's users and customers visible with the models to be tested quickly. In short: Find inspiration - develop LowFi solution model - validate application with customers.

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how we work, transformation Frank P. Neuhaus how we work, transformation Frank P. Neuhaus

AI Hallucination & Professional Transformation

In general, it can be said that the higher the scalability and the possibility of data collection, the higher the substitution by AI.

In the following, we want to discuss various aspects of AI Hallucination in this blog post based on our project experience. We have repeatedly discussed all of the aspects mentioned with our clients as well as internally at iMB and iMBdigital.Gallery_. If you follow us on the various social media channels, you will have found similar discussion posts fragmental again and again.

There is excitement (..) in the box - that is, between the white-collar professionals. For the first time in history, a digital technology is emerging that threatens the very repetitive work of these professionals.

What is the answer?

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Business Case, Digitization, Transformation Frank P. Neuhaus Business Case, Digitization, Transformation Frank P. Neuhaus

Business Development Coffee Shop Franchise - Part Three: Transformation of client relationship & migration to digital business models

Business Development Coffee Shop Franchise - Part Three: Transformation of client relationship & migration to digital business models.

The original project focus when the project was placed at the beginning of 2020 was to develop a system to increase customer satisfaction and maintain it at a high level. During past years, our customer was in a crisis. Difficulties in the management of the company led to a loss of the profitability and customer satisfaction indices.

With the outbreak of the pandemic in Brazil in March 2020, the project focus expanded. In addition to the focus on customer satisfaction, the new situation was to be used to develop possible new business models using digital tools and fundamentally increase customer loyalty. The general idea could be summarized as follows: more agility through digital services.

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Business Case, Reorganization, Productivity Frank P. Neuhaus Business Case, Reorganization, Productivity Frank P. Neuhaus

Digitization helps oil and gas plant manufacturer boost productivity by +30%

The outbreak of the Lava-Jato crisis in Brazil threatened the future of a second generation family business, which manufactures machinery and plant for the oil and gas industry.

When the corruption cases first broke, management took immediate steps to mitigate the impact. As well as taking advantage of new construction projects to maintain production platforms in the Atlantic, the firm sought the help of iManagementBrazil Ltda., to reorganize the business and deliver a transformational change project.

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Digitization, E-Commerce The iMB.Solutions Team 🇧🇷 Digitization, E-Commerce The iMB.Solutions Team 🇧🇷

One new digital business per minute - the Brazilian reality.

Even before the pandemic, the proportion of issues relating to the digitization and automation of processes in our reorganization and transformation projects in Brazil was increasing. Now the pandemic has changed a lot, and some things will certainly return to the way they were before. But what has definitely changed is the buying behavior in the B2C, as well as the B2B area. So how will the change in buying habits affect retail and services in the post-pandemic period in Brazil?

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